Calendar

Jun
19
Sat
World Martini Day
Jun 19 all-day
World Martini Day

One of the most classic cocktails there is, the Martini deserves it’s own day of celebration. Added bonus: in the midst of the local craft spirit boom, you’ve got the chance to shake (or stir) up the traditional recipe in more ways than ever and appeal to new customers while you’re at it.

Jul
1
Thu
Dry July
Jul 1 @ 12:00 am – Jul 31 @ 11:45 pm
Dry July

Dry July is garnering popularity throughout Australia, and the world, but going without alcohol for a month doesn’t mean you can’t still get creative with a non-alcoholic cocktail, or have the taste of beer or wine with so many innovative and like-tasting products on the market.

Let us know what you’ll be having to get you through Dry July.

Jul
11
Sun
National Mojito Day
Jul 11 all-day
National Mojito Day

A favourite among consumer and trade alike, the humble Mojito is one of the most popular cocktails worldwide. Its day of celebration happens to fall on World Rum Day too! Whether you like your Mojito traditionally refreshing, or you spice it up with a little flair or twist, it’s the perfect opportunity to appreciate one of the most perfect drink inventions.

World Rum Day
Jul 11 all-day
World Rum Day

It’s dark, it’s white, it’s spiced, it’s coconut-flavoured… is there anything rum can’t be? Celebrate the diversity, the craftsmanship and the history of your favourite rum through classic cocktails and signature serves today. Need inspiration? Why not check out our range of rum cocktails here, including the pictured Golden Rule cocktail that made Adam Dow the Australian champion of Bacardi Legacy 2020.

Jul
24
Sat
National Tequila Day
Jul 24 all-day
National Tequila Day

Being part of the bar industry, we’re sure tequila holds a spot near and dear to your heart. Celebrate that spot today, and make sure you sing:

Aug
9
Mon
World Baijiu Day
Aug 9 all-day
World Baijiu Day

Around 20 billion bottles of baijiu are consumed each year, representing one-third of global spirit sales. While little is known about the drink outside of China, World Baijiu day aims to challenge that. So try a cocktail or toast “ganbei” and see what you can do with this spirit.

Aug
25
Wed
National Whiskey Sour Day
Aug 25 all-day
National Whiskey Sour Day

It’s a classic cocktail and a delicious way to use any whiskey, so National Whiskey Sour Day is worth celebrating in Australia! Whether your cocktail goes by the book or has a twist, today is the perfect time to pay homage to the sour.

Sep
1
Wed
Australian Craft Gin Day
Sep 1 all-day
Australian Craft Gin Day

Did you know that Australia is home to over 500 gins? That’s pretty impressive, and certainly worth celebrating! The incredible passion, hard work, innovation and ingenuity that goes into craft gin in this country is amazing, and why Australia is known as one of the best locations for gin.

From traditional styles, to funky flavours, to native botanicals, there’s something for everyone in Australian craft gin. We’d drink to that!

Oct
19
Tue
International Gin & Tonic Day
Oct 19 all-day
International Gin & Tonic Day

OK, some might argue that this is every day, but 19 October is in fact the International Gin & Tonic Day. With so many amazing gins on the market, from all over Australia and around the world, and increasing numbers of incredible tonics, why not work on some different combinations and thrill your guests with a different and enticing combination of this classic drink.

Mar
5
Sat
Absinthe Day
Mar 5 all-day
Absinthe Day

Some consumers hear the word absinthe and shudder, likely because they haven’t explored the possibilities of the strong spirit. Take this as your chance to change that by getting creative with cocktails, mixers, or even the traditional absinthe drinking method.