Diageo Australia has revealed that Krystal Hart has been appointed as the new national ambassador for the Diageo World Class bartending competition.
Hart, who has been working in the Australian hospitality industry for more than seven years, will replace Natalie Ng, who moved on from the role last month in order to set up her own bar business. Hart has experience of the World Class competition having been one of Australia’s top 10 finalists in 2012 and 2013.
“I’m really excited to take on this new role, with such an exciting program and an amazing team leading the charge, 2018 is set to be a remarkable year for the competition,” Hart said. “Having been a finalist myself, I know what the competition has done to help shape my career path.
“World Class is more than just a cocktail competition. It’s a global network that can help connect you with some of the best bartenders, sharing and supporting cocktail culture.
“It’s an opportunity to develop your craft, be creative and surround yourself with likeminded bartenders all working towards the mastery of creating truly memorable cocktails. I’m passionate about inspiring women and men in our industry to help drive cocktail culture here in Australia.”
Hugely successful in driving Australian engagement in the Diageo World Class program, Hart has been a core member of the Diageo Reserve Ambassador team for the past four years, first in her home state of Queensland before relocating to take on a more senior role on the New South Wales team.
She has also contributed to the Diageo World Class program on a global level, having assisted with logistics and production at the World Class Global Finals this year in Mexico, and presenting at a number of Global Ambassador summits.
Diageo Australia Marketing and Innovation Director Adam Ballesty said: “We’re delighted to welcome Krystal to the World Class team. 2018 will mark the tenth year of the World Class Competition globally, so it will be an exciting and important year for the program.
“Krystal’s story is a prime example of the breadth of character and exceptional talent in the Australian bartending industry. She’ll be an inspirational lead for our upcoming World Class entrants.”
Entries for the Diageo World Class Australia competition will open in January 2018.