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Never Never and Marionette Liqueur release Fancy Fruit Cup

Adelaide’s Never Never Distilling Co. and Melbourne’s Marionette Liqueur have joined forces to produce a contemporary version of the fruit cup to celebrate the Australian summer.

The ‘Fancy Fruit Cup’ combines Never Never’s award-winning Triple Juniper Gin with Marionette’s barrel-aged Orange Curaçao, Australian and international spices, and Earl Grey tea for a uniquely Australian aperitif.

Steeped in English history – and enjoyed at typically English events like Wimbledon and The Ashes – the fruit cup is a gin-based drink that is served long, topped with lemonade and ginger ale, and garnished with a bouquet of fresh fruit. Pimm’s is the most famous example.

The Fancy Fruit Cup pays homage to this tradition while highlighting uniquely Australian fruit and botanicals, and is described as a “more modern, complex and luxurious beverage”.

“The fruit cup usually welcomes the beginning of the English summer,” says Sean Baxter, Never Never Brand Director. “With Australia having an undoubtedly superior summer, we thought it was about time to develop our own expression.

“The Fancy Fruit Cup is about taking everything that the English gave us and simply doing it better. We did it with cricket, with soapies, and now with the fruit cup.”

Nick Tesar, founder of Marionette, is also excited about the partnership. “For us the prospect of working with Never Never is very exciting, they are a young passionate group, at a similar stage of their journey to us,” he says.

“Classically a fruit cup plays off the intricate spice of the gin, relying heavily on the juniper back bone – enter Never Never. The addition of tea for tannin structure and citrus, in this case in the form of the Marionette Orange curacao – a blend of navel, Seville and blood oranges creates an incredible match.”

The Fancy Fruit Cup (27% ABV) launched on December 1 and will no doubt feature at rooftop bars around the country.

CLASSIC FANCY FRUIT CUP

  • 45ml Fancy Fruit Cup
  • 45ml quality lemonade
  • 45ml quality ginger ale

Method: Add all ingredients to a wine glass and top with ice. Garnish with cucumber, strawberry, an orange slice and mint. Serve immediately.

Photo credit: Meaghan Coles

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